CPA which stands for cost per acquisition/action is another form of online marketing where the publishers are paid based on an action triggered from their traffic. This online money making method looks easy at first look but when it comes to the real deal it becomes tough. You will only make crazy income with CPA when you get the right converting offer, the right converting landing page and the right converting traffic. If you miss any of this criteria then you will be wasting money, time and energy. It is very good to be sure of what is going on in your campaign.
Mobile CPA Networks:
Majority of the CPA networks out there do have offers optimized for desktop and mobile device. It is very important to work with reputable companies with proven track record for consistent payments. I will recommend you start with one network before joining others. Ogads is a very good place to start for newbies and most of their offers are for mobile device. Joining them is also not difficult, once you tell them that you will be promoting their offers with paid ads you will be good to go. Other good networks to join in case you want more are Peerfly and Cpalead. When you join one of these mobile CPA network you will be able to access hundreds of CPA offers to promote. You promote the ones that convert easily, maybe on email submit or zip submit for the start. The next thing to set up for a successful campaign is a landing page, therefore you will be needing a domain and hosting.
Domain and Hosting:
When it comes to buying cheap domains I always use Namecheap. For hosting it is recommended you use VPS (virtual private server) if you will be buying traffic from CPV/PPV (cost per view/pay per view) ad networks like Propelmedia and RTXplatform. Why you need VPS is because the traffic comes in a rush and normally can crash the website if it is hosted on a shared plan. If you will be buying traffic from different mobile ad network then shared hosting might be good for a start. For $5 per month you can get a VPS hosting on Amazon Lightsail. You can also read my article on the best shared hosting for your business. When you sort out the best hosting for your self the next objective is to design a landing page.
Landing Page Design:
The landing page design will depend on what you are promoting. The main idea is to be creative and design something that will compel your visitors to take action. Here is an example of a landing page for Instagram followers offer. There are many ways to get a decent landing page done.
- You can pay someone on fiverr to design one for you.
- If you are good in Photoshop you can just design a picture which you will upload onto your web folder and hyperlink it to your CPA offer.
- If you know how to use WordPress you can install free drag and drop plugin and use it to design the page.
- You can easily learn the basics of html,css,bootstrap, javascript and use it to build a page for yourself.
- You can buy already made designs from CPA landing page sellers online.
It is advisable to have 3 landing pages for an offer. All your landing pages must be responsive which will enable you to split test them to know which one converts the most. When you are done designing and hosting the landing page the next objective is to send traffic to it.
Best Mobile Ad Networks:
With that said the best converting traffic source for mobile traffic are:
Propelmedia:
This is one of the best PPV ad network online and they have very good quality mobile traffic. You can easily get profitable campaigns with this ad network. The only down side is that their minimum funding is $1000. Also if you are to use this ad network then make sure your landing page is hosted on a VPS server because the traffic will come in a rush.
Rtxplatform:
This is also among the best PPV ad network online and their minimum funding is not much which makes it favorable compared to Propelmedia. The traffic quality is awesome and you can easily get profitable campaigns too. A VPS hosting is required if you will use them for sending traffic to your landing page.
Facebook:
The biggest social media website online allows you to target only mobile users when creating your ad.
Instagram
Instagram users are mostly on their mobile device so this social media website will give you the most converting traffic source for your CPA offers.
Twitter
Twitter allows you to promote your tweet and advertise on their platform. You also target only mobile users which is good for your CPA marketing.
Reddit
Reddit is an untapped source for buying traffic. Their advertisement platform allows you to target devices which is good for your mobile CPA marketing.
Mobads
This mobile ad network is formerly known as buzzcity, they have huge cheap traffic which you can use to test your landing pages.
Mobile CPA marketing can be very lucrative when you master the art and create more profitable campaigns. When starting you have to bear in mind that you won’t get profitable campaigns immediately. It requires testing, patience and some ads budget. When you finally get a profitable one you will be able to scale it for more profits.